Jack Klemeyer on Background Marketing – Why It’s Important

Jack Klemeyer discusses the elements of your business or person that you don’t think of everyday but that are some of the most important areas that either influence people to do or not do business with you. Find out what background marketing means and how to leverage it to grow your business.

To get more information visit Jack’s website at GYB Coaching Bonus.

About Jack Klemeyer

Jack Klemeyer

Jack Klemeyer is founder of GYB Coaching. GYB stands for Grow Your Business and to do that, Jack specializes in bringing high-impact, result-focused group and individual coaching to business owners. Known for his warmth, originality, sense of humor and insight, Jack uses those attributes and every resource available to teach others skills to build relationships and create marketing strategies for products and services to increase sales and profitability – while enjoying the process.

Jack combines more than 30 years of effective sales and communication experience with a degree in Business Administration from Ball State University, certifications as a Master Practitioner of Neuro-linguistic Programming, a Language and Behavior Consultant, a Kolbe Consultant and a Facilitator for Get Clients Now!(TM). He is a Myers-Briggs Facilitator and an active member of the National Speakers Association and Toastmasters International.

Jack serves as a coach, trainer, speaker and facilitator of multiple sales related programs. He has designed several successful and highly acclaimed programs to aid participants in enhancing their performance. Most recently he created Chamber University (MyChamberU.com), providing affordable, applicable, relevant training for small businesses.

Along with business partner, mentor and good friend, Tom Richardson, he created Synergy Trainings to provide small business and corporate training.

Watch other episodes of The Guy To Know When You Want To Grow, Your Businessby Jack Klemeyer.

  1. Jack you are right on …. people are ALWAYS watching you …. they believe more based upon what they see more than what you say. People want to buy from people the like, know, and trust …. are you helping them to see you that way????

  2. So true, Jack! I’m guilty too (you must have been looking at the back seat of my car when you did this). We spent an inordinate amount of time working on our up front marketing and never think about background marketing.

  3. Hi Jack – I’ve never heard that term background marketing but it certainly makes sense! I had someone tell me recently that I had to quit looking like a grandma-preneur and start looking more like a CEO. I guess she didn’t think my background marketing was working for me :-)!

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